Wholesale Monitoring and the Quest for RMR

One way to grow your business is to scale up operations; however, eroding margins on surveillance hardware have left many integrators realizing that growth via simply doing more installs leaves them at a break-even at best.

Offering remote alarm and event monitoring – particularly for video-based events focusing on intrusion detection or prevention – through a partnership with a qualified central monitoring provider is one way to reverse the trend of declining profitably some integrators have faced. Many integrators have already found this to be an effective way to invigorate their business and provide their customers with enhanced security and a differentiated offering, without the need for further investment in personnel, training or equipment.

A wholesale monitoring company can offer integrator partners new opportunities to deliver advanced services that produce steady RMR. Of course, dependable RMR equates to the ability to extract more value from each sale, and offer customers extended services that increase their overall level of security, while potentially reducing their operational costs.

Technological advancements have created products that can be monitored cost-effectively, through their ability to detect trespassing or unauthorized presence at secure sites and send an event to a monitoring center.

Take, for example, construction companies whose bottom lines are impacted by equipment theft. Each year, equipment theft costs are estimated to be between $300 million and $1 billion. More troubling is that these numbers do not include the theft of tools or building materials, or any damage to equipment and premises caused during a theft. Also not included in these estimates is loss from business interruption, such as rentals, project-delay penalties and wasted workforce and management time.

In light of these realities, it is clear that tremendous opportunities are available for integrators in the video surveillance services market. The broad base of monitoring customers, coupled with continually increasing demand for video surveillance offer tremendous potential for increasing RMR with video monitoring services.

By partnering with a strong wholesale home decor for retailers monitoring company, integrators can seize on the advantage these services offer as they seek to raise the valuation of their companies in the face of lower equipment margins. The key is to find the right partner and nurture that relationship to get the fullest benefit.

Finding the Right Partner

When looking for a monitoring provider to partner with, there are a few factors that should be considered to ensure the best fit. The first is the potential partner’s overall experience with handling video verification.

Compared to traditional monitoring, video monitoring is generally more interactive, requiring operators to make a greater number of higher-level decisions; therefore, regardless of a company’s monitoring experience, if that experience does not include handling video-enabled events, you should look elsewhere.

A second important factor to consider is a monitoring company’s experience working with events initiated by video analytics. Rather than a traditional sensor that generates an alarm signal and associates video from the closest camera with that signal, cameras or analytics serve as the source of the alarm. As such, analytics can be more “tunable” to ensure the appropriate alarms are generated under the appropriate conditions. Optimizing performance relies on identifying the right settings and properly configuring analytics, and many advanced monitoring centers that are comfortable with analytics systems are in the best position to recommend or even make the changes necessary to get the most out of video analytics.

The software a potential monitoring center partner uses is another consideration, especially its compatibility – or lack thereof – with your preferred video products. Most monitoring centers run automation software that offers integrations with common alarm and video platforms; thus, it is important to be sure your chosen partner is capable of monitoring the specific equipment you plan to use for your installations.

You should also look for a partner with a solid redundancy plan. Larger operations tend to have secondary and tertiary backup sites, disaster recovery locations or agreements with other monitoring centers to transfer incoming signals to an alternate site in the event of an outage of some type at their facility that could prevent them from performing their duties.

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